Build a turn-key research, mapping, and analytics capability with $0 capital investment. This client recently left a nationally recognized brokerage company and was in need of a service to generate property marketing and tenant research material on the same scale, but without a costly up-front investment.
Startup Retail Brokerage
Challenge:
Solution:
Earthvision provided a turn-key service for aerial mapping, demographic analysis, and flyer creation. Earthvision’s “pay-for-use” business model enabled the client to avoid the typical investment in data, software, hardware, and salaries.
Result:
Brokerage was able to provide leading-edge services to their clients, with $0 capital investment.
Build-to-Suit Retail Developer
Challenge:
Identify trade areas for future expansion. This developer had a
successful track record of developing high performing sites for their retail tenant.
However, as the market began to build-out and become more saturated, the number of “no brainer” locations rapidly decreased. Further compounding the problem,the retailer did not have a system for collecting and analyzing customer data, effectively saying “we don’t know who our customer is.”
Solution:
Earthvision conducted a customer analysis to identify where a sampling of customers resided, identified the core customer demographics, delineated the trade areas for each location, and then identified pockets of core customer segments that were currently not being served by a location.
Result:
The analysis yielded the potential for 40% growth in the number of locations.
National Home Furnishings Retailer
Challenge:
Expand an internal research toolset without incurring
additional data licenses or salary costs.
Solution:
Earthvision was selected to provide a specific research service, functioning as an “in-sourced” solution provider for the retailer. By enabling this retailer to expand their insight into existing and future markets, the speed of decision-making increased and the retailer is making far more informed decisions.
Result:
Much improved decision-making for 30% less than the cost to implement internally through traditional channels.